Banking for a better tomorrow
We’re changing the way people experience banking and money management, with people and the planet at the heart of every decision. Because becoming Jordan’s leading digital bank means looking after both.
Where we make a difference
Responsible banking
Sustainable finance, financial literacy, and inclusion, built into how we work every day.
Our communities
Bassmet al Etihad, our social responsibility program, turns small steps into real change.
Our planet
Innovative solutions that reduce our carbon footprint and protect the environment.
Sustainability is at the heart of our business
We work with people and the planet in mind. Here’s what that looks like in practice.
Sustainable financeWe fund the projects and businesses building a more inclusive, low-carbon economy for Jordan.
Financial literacyMoney is easier to manage when you understand it. Our programs give people the knowledge to make confident decisions.
- Diversity, equity, and inclusion
Everyone deserves a seat at the table. Our policies make sure every voice counts, inside the bank and beyond.
Entrepreneurs and SMEsSmall businesses carry big dreams. We support the entrepreneurs and SMEs driving Jordan’s growth.
AccountabilityWe hold ourselves accountable for our impact on society and the environment, and we report on it openly, year after year.
Bassmet al Etihad
Imagine how every small step you take can change someone’s life. We believe every step is an opportunity to make a difference, and with Bassmet al Etihad we turn those opportunities into real change.
- Enabling people
We’re passionate about continuous learning and financial inclusion, so we give future generations the knowledge and tools to shape a better tomorrow for themselves and their communities.
Enriching communitiesWe support community and charity initiatives that drive growth and development, invest in arts and culture, preserve heritage, and encourage creativity in all its forms.
- Protecting the planet
We care about the environment, promote sustainability, and work on innovative solutions to reduce our carbon footprint.
Our progress, in the open
We’re just starting our sustainability journey and we know there’s a lot to be done. But we’ve already made meaningful changes, and we publish our progress every year.
Sustainability reports: Our initiatives and performance, year by year.
Read the 2021 report
Read the 2022 report
Read the 2023 report
Read the 2024 report
Read the 2025 report
How we track our progress
The reports and frameworks behind how we measure, manage, and finance our impact.
Sustainable Finance Framework
The framework that guides how we finance a more inclusive, low-carbon economy.
Why your feedback matters
We always aim for our work to have a positive impact on people and the environment. If you have a comment, complaint, or suggestion about our activities, we’d love to hear it.
- It prevents harm
Your feedback helps us spot risks early and stop problems before they grow.
It raises our standardsIt keeps us aligned with the highest environmental and social standards.
It helps us act fastIt means we can address challenges effectively, the moment they appear.
How your feedback is handled
Share it
Send us your comment, complaint, or suggestion through the form or directly.
We review
Our team reviews your feedback within 15 business days.
We respond
You’ll get our final response within 60 days at the latest.
Other ways to reach us
- Email: sustainability@bankaletihad.com
- Phone: +962 6 5600444
- Visit: Bank al Etihad headquarters, Amman, Shmeisani
- Mail: Sustainability and ESG Unit, P.O. Box 35104, Postal Code 11180, Amman, Jordan
One app for all your banking needs
From everyday tasks like transfers and bill payments to bigger steps like applying for loans or growing your investments.
